3 years ago

MOTOREX Magazine 2014 103 EN

  • Text
  • Motorex
  • Lubricants
  • Spray
  • Coolant
  • Engines
  • Mini
  • Lubricant
  • Magnum
  • Sprays
  • Coolants


WHAT’S BETTER THAN WINNING? WINNING FOUR TIMES IN A ROW. LUBRICANTS BEST BRAND 2013 LUBRICANTS BEST BRAND 2014 LUBRICANTS BEST BRAND 2012 LUBRICANTS BEST BRAND 2011 In 2014 the readers of “auto-illustrierte” once again voted for the best lubricant brand. And just like in 2011, 2012 and 2013, MOTOREX was the winner. We want to thank you for this vote of confidence. It’s an incentive to make our motor oil even better with improved motor protection, less fuel consumption and even fewer emissions. For more information:

T&S MACHINE SHOP CONTENTS EDITORIAL NEWS 4 News at and about MOTOREX WHAT’S NEW 6 Refill it! Refillable MINI SPRAYS PRACTICE 8 New emission standards heat things up for coolants REPORT 10 A journey through the world of automotive film stars EXPORT 14 Karl Gustav Motorfest: 750 vehicles and 1 horse INSIDE 16 Still plenty of potential for innovation … INDUSTRY 18 MAGNUM UX 200 SW: “Never stop selling it” SUCCESS STORY Dear customers and readers STILL PLENTY OF POTENTIAL FOR INNOVATION … As many of you know, modern low-emission engines would not work as well as their designers intended without the right lubricant. The same is true of many machine components. Indeed, the lubricant is a design element in its own right. Thanks to novel lubricants, a new era of greater innovative capacity is just around the corner. In racing, the choice of motor oil or transmission fluid can already mean the difference between victory and defeat. The products that bring victory on the racetrack also yield valuable information for everyday use. Besides protection against wear, fuel economy and extended service intervals are also increasingly important. In our Inside section on page 16 you’ll find plenty of interesting information about MOTOREX’s extensive research and development activities. It’s clear from what we already know that this is just the beginning of still more rapid growth in the innovative potential of lubricants. Bringing this potential to life is a challenge we are privileged to meet every day, often in collaboration with our customers. From time to time, the real star of a movie or TV series is an automobile. In our Report on page 10 we join Tobias Moretti on a journey through the world of automotive film stars. Moretti, best known from the television crime drama “Inspector Rex”, is not just an extremely talented actor, he also has gasoline in his veins. NORDIC 20 Svenningsens Sweden, the all-seasons specialist PORTRAIT 21 Distributor Matik now supplies the truck parts market in Austria with MOTOREX I wish you interesting reading! Dr. Markus Kurzwart, Head of Research and Development BUCHER AG LANGENTHAL BOX 22 Cool ideas / Did you know … / Comic IMPRESSUM Editor: BUCHER AG LANGENTHAL I MOTOREX Lubrication I Bern-Zürich-Strasse 31 I CH-4901 Langenthal I Tel. +41 (0)62 919 75 75 I Fax +41 (0)62 919 75 95 I Customer service by phone. Advice and problem solving also in German, French and Italian I Overall responsibility for content: Manuel Gerber, Head of Marketing I Language versions: Published in German, English, French and Swedish. I Total print run: 60,000 copies I Design, redaction and art direction: AESCHLIMANN, Advertising Concepts and PR GmbH, Muri/Berne I Translation: BMP Translations AG, Basel I Graphics and prepress: Burki & Scherer AG, Oftringen I Printing: Merkur Druck AG, Langenthal I Text contributions may be used when source is indicated. I Cover photo: Tobias Moretti, actor I MOTOREX ® and all employed product names are internationally protected trade marks. I No responsibility is accepted for printing errors or changes in the technical data. MOTOREX MAGAZINE 103 I DECEMBER 2014 3



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