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MOTOREX Magazine 2013 98 EN

  • Text
  • Motorex
  • Grease
  • Racing
  • Topkarmoto
  • Lubrication
  • Drum
  • Lubricants
  • Collaboration
  • Technical
  • Motor
13_0007_Magazine_98_E

BECOMING A

BECOMING A LEGEND CALLS FOR GENUINE PASSION. AND THE RIGHT PARTNERS. Gunn-Rita Dahle Flesjå Team Multivan Merida WHY DO YOU THINK SHE SWEARS BY US? Gunn-Rita Dahle Flesjå rides from one triumph to the next. And she’s driven not only by ambition but also by the sheer pleasure she takes in sport. Even as a child, she was motivated by a love of achievement and competition until she found her passion in life. As a mountain biker, she enjoys successes today she would never have dreamt of then. Simply being better: that’s what MOTOREX stands for, too. Which is why we’re the right partner for riders. Find more about how our lubricants help competitors from a vast range of sporting disciplines in their quest for success: www.motorex.com 2

CONTENTS EDITORIAL NEWS 4 News at and about MOTOREX WHAT’S NEW 6 CLEAN & CARE for a 360° shine TECHNICAL GREASES 8 The current range of greases ORANGE & GREEN SIGNS OF SUCCESS Dear Readers REPORT 10 10 years of KTM-MOTOREX collaboration EXPORT 14 The winning number is four: TopKarMoto in the Czech Republic INSIDE 16 Making a MOTOREX drum Together with KTM we are celebrating a very special anniversary: the original technical partnership agreements between MOTOREX and KTM were signed at the end of 2002. By the beginning of 2003 we were already taking the first steps in our collaboration. For ten years our partnership has grown slowly and, like every good partnership, been allowed to mature over the years. Our collaboration has allowed us to reach new dimensions in many different areas. Read more about it in our report on page 10 as you dive into the fascinating world of KTM. You’ll discover that our partnership encompasses many different areas, such as initial filling, development, marketing and of course racing. Over 120 shared world championship titles in a wide range of categories over the past ten years, pioneering new lubricants and numerous development projects are proof that both parties really understand our close collaboration. As the slogan goes, if it says MOTOREX on the label, it’s MOTOREX inside! And indeed, many KTM dealers all over the world insist on MOTOREX lubricants and care products. INDUSTRY 18 A million times, precisely: Easydec timepiece components NORDIC 20 Adielsson Motorsport: Going for gold with MOTOREX The orange and green colours have left powerful, pioneering tracks not only in racing, but also in the production and marketing of KTM motorbikes. I’m looking forward to the next ten years. I wish you pleasant reading of this equally diverse and varied MOTOREX Magazine! BOX 22 Trouvaille/Did you know…/Comic Ronald Kabella Director of Powersports BUCHER AG LANGENTHAL IMPRESSUM Editor: BUCHER AG LANGENTHAL I MOTOREX Lubrication I Bern-Zürich-Strasse 31 I CH-4901 Langenthal I Tel. +41 (0)62 919 75 75 I Fax +41 (0)62 919 75 95 I Customer service by phone. Advice and problem solving also in German, French and Italian I Design, redaction and art direction: AESCHLIMANN, Advertising Concepts and PR GmbH, Muri/Berne I Translation: BMP Translations AG, Basel I Graphics and prepress: Burki & Scherer AG, Oftringen I Printing: Merkur Druck AG, Langenthal I Text contributions may be used when source is indicated. I Cover photo: Celebrating 10 years of partnership I MOTOREX ® and all employed product names are internationally protected trade marks. No responsibility is accepted for printing errors or changes in the technical data. MOTOREX MAGAZINE I APRIL 2013 3

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