Editorial Contents
Editorial Contents ...simply perfect! BUCHER AG LANGENTHAL, MOTOREX Lubrication CH-4901 Langenthal, www.motorex.com Dear readers, Today we are celebrating a special occasion: this is the 70th edition of the MOTOREX magazine. When we printed our first edition in June 1981, we were worried that we would run out of interesting subjects for our magazine. Now, 22 years later, we can still find plenty to say about many different subjects. Now in its third generation, MOTOREX is proud to be a Swiss family run corporation. We do not view tradition and progress as contradictory, but as a challenge that has lasted 86 years. We have created over 215 jobs and are still brimful with enthusiasm and energy. Each day we renew our efforts with the aim of sustaining our autonomy and, more importantly, of serving you – our customers at home and abroad. We continue to live out the pioneering vision of our forebearers, and strive to create an even better company. In this anniversary issue we will be showing you how tradition nurtures progress. After presenting our environmental policy in the last issue, this time we’ll be introducing you to MOTOREX’s corporate philosophy. Have you already heard about our latest LongLife motor oils with inhouse approvals? Do you know how MOTOREX products are used to whirl screw threads? MOTOREX is not old-fashioned in business. We are a family business which enjoys working and growing with you to discover new, innovative products and services. After all, you have always been the starting point of our success – and we want to thank you for that! Innovation is the spark in the engine of the economy. Yours, Monique Regenass-Bucher, Chair of the Board of Management, MOTOREX AG Peter Regenass-Bucher, Chair of the Board of Management, BUCHER AG LANGENTHAL Photo: supplied Presse VW PAGES 12/13 Oil of Switzerland IMPRESSUM PAGE 6 What’s new MOTOREX is skillfully catering for another market segment: its new MOTOREX ATV QUAD 4T 4-stroke motor oil targets the growing global all-terrain vehicle market. PAGES 8/9 Motor oils They are at their best where the stress is high:As a design factor, state-of-the-art motor oils have a major influence on the latest engine technologies and high-tech materials. MOTOREX® and all employed product names are internationally protected trade marks. No responsibility is accepted for printing errors or changes in the technical data. Industry Thread whirling is not just highly cost-effective and accurate, it also opens up a whole new range of options for the series machining of small stainless steel and titanium parts. Editor: BUCHER AG LANGENTHAL MOTOREX Lubrication CH-4901 Langenthal Tel. ++41 (0)62 919 75 75 Fax ++41 (0)62 919 75 95 MOTOREX NEWS 4/5 MOTOREX bags racing wins galore Record attendance at EICMA 2003 LongLife approval from OPEL/GM New radiator protection: MOTOREX ANTIFREEZE G30 PLUS MOTOREX WIPE & CLEAN MOTO LINE: a new arrival in New Zealand EUROBIKE 2003: a cycling enthusiast’s paradise MOTOREX industrial seminars WHAT’S NEW 6 Four wheels better: MOTOREX ATV QUAD 4T 4-stroke motor oil INSIDE 7 The BUCHER-MOTOREX group’s new corporate philosophy MOTOR OILS 8/9 High stress levels for motor oil and engine REPORT 10/11 To the polar ice caps and back with the ice breaker Polarstern INDUSTRY 12/13 Cost-efficient and accurate: the astonishing technology of thread whirling BOX 14 Cool ideas Did you know... Comic Design, redaction and art direction: Martin Aeschlimann, Advertising Concepts and Public Relations, Muri/Berne ae-werbung@bluewin.ch Translation: BMP Translations AG, Basel Graphics and prepress: Sicolith AG,Wabern Printing: Benteli Hallwag AG,Wabern Text contributions may be used when source is indicated. Cover picture: Polarstern by Klaus Andrews, Hamburg Customer service by phone. Advice and problem solving also in German, French and Italian. www.motorex.com 3
